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Ferien-Messe Wien takes place 14-17 Jan 2027 at VIECON Messe Wien, Vienna, Austria (4 days). It is a Sports & Entertainment event covering SportsBoating, Sailing & Water Sports and Fitness. Tickets and registration are on the organizer’s website.
The Ferien-Messe Vienna, also known as the Vienna Holiday Fair, is one of the most established public trade fairs in Austria’s event calendar. Dedicated to travel, tourism, and leisure, it brings together national and international exhibitors who present a wide range of holiday offers, destinations, and tourist services. Each year, the event attracts a broad audience of travel enthusiasts who are looking for inspiration, personal advice, and the opportunity to compare different vacation options in one place.
As a major hub for international tourism, Vienna provides the perfect setting for an event of this scale. With its strong infrastructure, cultural significance, and excellent global connectivity, the Austrian capital serves as a natural meeting point for tourism providers and travelers from across Europe and beyond.
One of the key strengths of the Ferien-Messe Vienna is its role as a comprehensive platform for travel inspiration. Visitors are able to explore destinations from all over the world, ranging from popular holiday regions to lesser-known travel experiences. The fair brings together tour operators, travel agencies, tourism boards, and service providers, offering a complete overview of the modern travel industry.
For many visitors, the event marks the beginning of their holiday planning process. Instead of searching through countless online sources, they can compare offers directly, ask questions, and receive personalized recommendations from industry professionals. This direct interaction helps travelers make more informed decisions and discover destinations that match their interests and budgets.
The fair is characterized by its strong international presence. Exhibitors from Austria, Europe, and various non-European regions come together to showcase their travel products and services. This global diversity ensures that visitors have access to a wide range of destinations and travel experiences, from short city breaks to long-haul adventures.
Tourist destinations and regional tourism boards
Tour operators and travel agencies
Hotels and accommodation providers
Cruise lines and transport companies
Adventure and activity travel organizers
Wellness and health tourism services
Cultural and educational travel programs

This variety allows visitors to explore different types of holidays in one location, making it easier to compare options and discover new travel ideas.
A defining feature of the Ferien-Messe Vienna is the opportunity for personal consultation. Visitors can speak directly with travel experts, destination representatives, and service providers who are available to answer questions and offer tailored advice.
This direct communication is especially valuable in an era where travel options are increasingly complex. Whether planning a family vacation, a solo trip, or a luxury holiday, visitors benefit from expert insights that go beyond standard online information.
Personalized travel recommendations based on individual preferences
Direct comparison of offers from multiple providers
Clarification of travel conditions, services, and packages
Access to exclusive fair promotions and deals
Inspiration for new and unexpected travel destinations
This interactive approach transforms the fair into more than just an exhibition it becomes a place where travel ideas are actively developed and refined.
The success of the Ferien-Messe Vienna is closely linked to its location. As Austria’s capital city, Vienna offers excellent infrastructure, strong international transport connections, and a rich cultural environment. These factors make it an ideal destination for both exhibitors and visitors from around the world.

Vienna’s position as a central European hub allows the fair to attract participants from a wide geographical area. At the same time, the city itself is a major tourist destination, adding further relevance to an event focused on travel and leisure.
The combination of accessibility, cultural appeal, and professional infrastructure strengthens the fair’s role as a key meeting point for the global tourism industry.
The Ferien-Messe Vienna serves as an important interface between tour operators, destinations, and end customers. It bridges the gap between supply and demand in the travel industry by enabling direct communication and exchange.
For exhibitors, the fair provides an opportunity to present their destinations and services to a highly engaged audience. For visitors, it offers a convenient way to explore travel options, gather inspiration, and make informed decisions about future holidays.
This mutual benefit contributes to the continued success and relevance of the event within the European tourism landscape.
As one of Austria’s most important travel fairs, the Ferien-Messe Vienna continues to play a central role in shaping holiday planning and tourism trends. It combines international diversity, expert consultation, and hands-on inspiration in a single event, making it a valuable destination for anyone interested in travel and leisure.
Whether visitors are looking for relaxation, adventure, cultural experiences, or long-distance journeys, the fair provides a comprehensive overview of global travel opportunities. With its wide range of exhibitors and focus on personal interaction, it remains a trusted platform for discovering the world of tourism in all its variety.
Thursday, January 14 – Sunday, January 17, 2027
4 days · opening hours on the organizer’s site
Add to Google CalendarHotels in Vienna on a map, with prices for your nights.
Vienna International Airport, 18 km from Vienna.
Public transport, taxi and drive times from VIE on the map.
Mobile internet from the moment you land, without roaming charges.
Prices and booking are on the partner sites; dates and city are filled in for you.
Globy does not organize this event. Dates and details come from the organizer; check them on the official site before you travel.
A stand at Ferien-Messe Wien costs less when two suppliers share it. Post that you have space to share or that you are looking for some, and Globy matches you with companies that do not compete with you.
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Ferien-Messe Wien runs 14-17 Jan 2027, 4 days in total.
VIECON Messe Wien, Vienna.
Sports & Entertainment. Topics: SportsBoating, Sailing & Water Sports and Fitness.
Tickets and registration are handled by the organizer on ferien-messe.at. Globy links to the official page and does not sell tickets.
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1,587 upcoming events, 318 this month
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