Food & Beverages Eventos em Japan


JFEX NEXT -JAPAN INT'L NEXT FOOD EXPO
JFEX NEXT: Japan’s Premier Platform for Next-Generation Food Innovations
The JFEX NEXT - JAPAN INT’L NEXT FOOD EXPO is a vibrant tradeshow that serves as a focal point for innovation and business within Japan’s ever-evolving food and beverage industry. Organized by RX Japan Ltd., this event takes place at the prestigious Makuhari Messe International Exhibition Hall in Chiba, Japan. Now in its third edition, JFEX NEXT has quickly established itself as an essential gathering for professionals eager to explore fresh food trends, discover new products, and engage in meaningful business negotiations.
Showcasing the Latest Trends in Japan’s Food Sector
JFEX NEXT distinguishes itself by focusing on next-generation food trends that respond to changing consumer preferences and emerging market demands. The expo highlights a diverse range of offerings, including:
Vegan and plant-based foods that cater to growing health and sustainability concerns
Alternative proteins designed to meet the needs of eco-conscious consumers
Complete meals and ready-to-eat options providing convenience without compromising quality
Innovative food service solutions addressing challenges such as waste reduction and supply chain efficiency
This broad scope ensures that attendees gain a comprehensive view of the cutting-edge developments shaping the future of food in Japan and beyond.
A Dynamic Platform for Networking and Business Growth
The expo attracts a wide spectrum of industry participants, ranging from retailers and restaurant owners to wholesalers and manufacturers. This diversity creates an energetic environment ripe for business discussions and partnerships. Attendees benefit from:
Direct interactions with exhibitors showcasing the latest food products and services
Opportunities to forge strategic partnerships and supplier relationships
Insights into consumer trends driving product innovation
Access to a network of key decision-makers across the food industry
By facilitating these connections, JFEX NEXT plays a pivotal role in driving growth and innovation across Japan’s food market.
Embracing Innovation in Food Technology and Services
Beyond product exhibitions, JFEX NEXT serves as a platform to address broader food industry challenges. Exhibitors present solutions designed to improve operational efficiency, enhance food safety, and support sustainability initiatives. These innovations include:
Advanced packaging technologies that extend shelf life and reduce waste
Digital tools for inventory and supply chain management
Sustainable sourcing and production methods aligned with environmental goals
Such developments are crucial as Japan’s food industry adapts to global pressures and evolving consumer expectations.
The Significance of Location and Timing
Held at Makuhari Messe, one of Japan’s largest and most accessible exhibition centers, the event benefits from excellent infrastructure and logistics support. Its strategic location in Chiba, close to Tokyo, makes it an ideal venue for attracting a broad audience from across the country.
Timing also plays a key role. The expo’s schedule aligns with industry cycles and market trends, maximizing relevance and participation. This thoughtful planning enhances the event’s effectiveness as a business platform.
A Must-Attend Expo for Food Industry Professionals
For professionals invested in Japan’s food and beverage sector, JFEX NEXT is more than just an exhibition—it is a strategic opportunity to stay ahead of market trends, discover innovative products, and build valuable business relationships. By bringing together next-generation food trends and diverse industry players, this event fosters a collaborative environment conducive to growth and transformation.
Whether you represent a retailer searching for new product lines, a manufacturer aiming to showcase innovations, or a food service provider seeking solutions to operational challenges, JFEX NEXT offers the insights and connections needed to thrive in Japan’s competitive food market.


Food Tech Week
Food Tech Week at Makuhari Messe: Asia’s Forefront of Food Technology Innovation
In the bustling region of Chiba, Japan, the renowned Makuhari Messe will soon host one of the most anticipated events in the food industry Food Tech Week. This dynamic and forward-thinking event is a magnet for industry leaders, innovators, and enthusiasts eager to explore the future of food technology in Asia and beyond.
Celebrating the convergence of cutting-edge innovations and business opportunities, Food Tech Week offers a comprehensive platform where ideas meet practical applications, and collaboration drives progress in food production, safety, and sustainability.
Food Tech Week: The Leading Platform for Food and Restaurant Innovations in Asia
Food Tech Week is not just a single exhibition it’s an integrated event featuring two specialized expos: FOODtech JAPAN and the SMART RESTAURANT Expo. This combination positions the event as the premier business platform for food technology in the region.
What makes Food Tech Week stand out:
Diverse Industry Participation
Major food manufacturers and restaurant operators from Japan and across Asia converge here to share and discover innovations.
Comprehensive Technology Focus
From automation in food production facilities to intelligent technologies designed specifically for restaurants and kitchens, the event spans the entire food ecosystem.
High-Quality Networking
The event’s scale enables meaningful interactions among professionals, enabling the forging of strategic partnerships and collaborative ventures.
Rich Program Offerings
Presentations, interactive exhibits, and demonstrations provide hands-on experience with the latest advancements shaping the food tech landscape.
What to Expect at FOODtech JAPAN and SMART RESTAURANT Expo
Together, these two exhibitions create a vibrant environment filled with innovation and business potential. Attendees will find themselves immersed in the latest developments tailored to optimize food manufacturing and revolutionize restaurant operations.
Key highlights include:
Automation and Robotics in Food Production
Discover smart machinery and automated systems that enhance efficiency, precision, and safety in food processing plants.
Sustainable Food Technologies
Innovations designed to reduce waste, improve resource utilization, and promote eco-friendly production methods.
Smart Restaurant Solutions
Technologies focusing on restaurant management, from intelligent ordering systems and kitchen automation to customer experience enhancements.
Food Safety and Quality Control
Cutting-edge sensors, monitoring tools, and software solutions ensuring compliance with stringent safety standards.
Digital Transformation and AI
Artificial intelligence applications that streamline operations, predict consumer trends, and personalize dining experiences.
Scale and Impact: A Hub for Innovation and Business Growth
Food Tech Week draws over 400 exhibitors and expects to welcome around 25,000 visitors, making it one of the largest and most influential food technology events in Asia.
The event offers unparalleled opportunities to:
Connect with leading companies and startups at the forefront of food innovation.
Explore new technologies that can transform food production and restaurant management.
Engage with experts during presentations and panel discussions covering pressing industry topics.
Build strategic partnerships that drive business growth and expand market reach.
This scale of participation ensures a vibrant marketplace where creativity, technology, and commerce intersect.
Why Food Tech Week Matters for Your Business
Whether you are a food manufacturer, restaurateur, technology developer, or investor, Food Tech Week presents an invaluable chance to:
Stay Ahead of Market Trends
Understand emerging technologies and how they can improve efficiency and customer satisfaction.
Discover New Solutions
Access a curated range of equipment, software, and services designed to optimize every aspect of food production and dining.
Network Strategically
Meet potential partners, suppliers, and clients from Japan and the wider Asian market.
Gain Industry Insights
Attend expert-led sessions that provide guidance on regulation, sustainability, and innovation strategies.
The Future of Food Technology is Here
Food Tech Week embodies the spirit of innovation and collaboration, essential for the food industry to meet evolving consumer demands and sustainability challenges. By integrating FOODtech JAPAN with the SMART RESTAURANT Expo, it captures the full spectrum of food technology from production to consumption.
In a time when efficiency, safety, and sustainability are paramount, this event offers businesses the tools and connections necessary to thrive in a competitive marketplace.
Join Food Tech Week: Unlock Tomorrow’s Food Innovations Today
With its strategic location at Makuhari Messe and a comprehensive lineup of exhibitors and programs, Food Tech Week is the place to be for anyone serious about the future of food and hospitality technology.
Don’t miss the chance to be part of Asia’s leading food technology event whether you are looking to innovate your production lines, modernize your restaurant operations, or discover the next breakthrough in food tech.
Prepare to be inspired, connected, and empowered at Food Tech Week where the future of food technology unfolds.


JFEX Food Winter
Exploring the Flavors of the World at JFEX Food Winter: A Personal Journey into Japan’s Premier Food & Beverage Expo
The JFEX Food Winter – The JAPAN FOOD & BEVERAGE EXPO is much more than just another food exhibition. It is a celebration of culinary diversity, innovation, and cultural exchange. Held in the bustling city of Tokyo during the winter season, JFEX brings together global food and beverage professionals in one place, offering a truly unique and immersive experience for anyone interested in the future of the food industry.
I had the pleasure of attending the JFEX Food Winter event recently, and I can honestly say that it went beyond my expectations. From high-end gourmet delights to experimental food concepts, the expo showcased an incredible range of flavors and ideas, making it one of the most vibrant and exciting B2B exhibitions in Asia.
A Global Stage for Food Innovation
Walking through the vast exhibition hall, it was impossible not to be impressed by the diversity of offerings at JFEX Food Winter. As someone passionate about culinary innovation and cultural gastronomy, I found myself completely immersed in the world of food technology, premium ingredients, and sustainable practices.
One of the most striking things about JFEX is how it’s organized into six focused segments:
Processed Foods
Wine & Alcohol
Premium Foods
Fresh Foods
New Concept Foods
Foods for Inbound Tourism
Each area is like a world of its own, allowing visitors to dive deep into specific sectors of the food and beverage industry. This segmentation not only makes the experience more manageable but also ensures that exhibitors and buyers can make targeted connections.
Premium Foods that Tell a Story
Discovering Unique Tastes from Around the Globe
In the Premium Foods section, the level of craftsmanship and storytelling behind each product was truly inspiring. I met a cheesemaker from Italy who had aged her Parmigiano-Reggiano for over five years, turning it into a dense, almost crumbly delight with a sharp nutty flavor.
There were small-batch chocolate producers using rare cacao beans from South America, olive oil artisans from Greece offering cold-pressed varieties infused with truffles, and a Japanese wagyu producer who proudly explained the meticulous care that goes into raising cattle for such highly prized beef.
These weren’t just products they were narratives about heritage, terroir, and passion. It reminded me that food is one of the few things that can carry both personal and cultural history in every bite.
Wine, Spirits, and the Art of Tasting
A Toast to International Craft and Tradition
The Wine & Alcohol segment was an experience in itself. Japanese sake brewers stood alongside European vintners and South American distillers, offering tastings and insights into their craft. What struck me was the focus on authenticity and quality.
I attended a short sake-tasting seminar hosted by a master brewer from Niigata. He spoke not just about taste, but about water sources, fermentation processes, and how seasonal temperature affects brewing. It gave me a new appreciation for sake as a beverage that is deeply rooted in Japanese culture, yet highly adaptable to modern culinary pairings.
Some standout spirits I encountered included:
A small-batch gin infused with yuzu and sansho pepper.
A biodynamic white wine from Austria.
A Colombian rum aged in coffee-soaked barrels.
New Concepts Shaping the Future of Food
When Innovation Meets Culinary Imagination
The New Concept Food area was easily one of the most exciting parts of JFEX Food Winter. This is where creativity and technology intersect, producing groundbreaking ideas that could shape the future of how and what we eat.
There were plant-based alternatives that tasted indistinguishable from meat, AI-generated flavor pairings, and even a Japanese startup using rice fermentation to create dairy-free cheese. One booth was offering 3D-printed sushi yes, you read that right which not only looked incredible but was designed for specific dietary needs.
The biggest trends I noticed included:
Sustainable packaging and zero-waste design.
Personalized nutrition using biometric data.
Cross-cultural fusion products (like Korean-Japanese kimchi miso soup).
These innovations aren't just novelties they represent real solutions for global challenges such as food scarcity, environmental impact, and dietary health.
Fresh Foods and the Beauty of Simplicity
Celebrating Seasonality and Local Excellence
Among all the high-tech innovation and premium luxury, the Fresh Foods section brought everything back to the basics the importance of freshness, seasonality, and quality sourcing.
Japanese farmers proudly displayed perfect fruits and vegetables, including ruby-red apples, snow-white daikon, and delicately packed strawberries that looked like miniature works of art. Seafood vendors offered sashimi-grade fish chilled on ice, and there was even a tasting station for mountain vegetables harvested in rural Hokkaido.
It was here that I felt a deep connection to the land and the traditions that sustain it. For many Japanese producers, the goal is not mass production but meticulous care and respect for nature.
Why JFEX Matters for Global F&B Professionals
The Gateway to the Japanese and Asian Market
JFEX isn’t just about showcasing food it’s a serious business platform that connects international suppliers with Japanese and Asian buyers. The JFEX INBOUND segment specifically caters to products aimed at Japan’s rapidly growing inbound tourism market.
With the increase in foreign tourists, particularly from Southeast Asia, Europe, and North America, there's rising demand for diverse food options that cater to different tastes and dietary requirements. Exhibitors that offered halal, vegan, or allergen-free products attracted particular attention.
If you’re a food entrepreneur looking to enter the Japanese market, JFEX offers:
Direct access to importers and distributors.
Market insights and product feedback.
Exposure to retail buyers and hospitality sector leaders.
Networking opportunities with international brands.
A Final Thought: Beyond the Booths
After spending three full days at JFEX Food Winter, I left with not just a suitcase full of samples, but a head full of ideas and a heart full of inspiration.
What makes this event truly special is its ability to blend tradition and innovation, local pride and global ambition. You walk in curious and leave transformed whether you're a buyer, a chef, a distributor, or simply someone who believes in the power of food to connect us.
JFEX Food Winter is more than an expo; it’s a community, a marketplace of ideas, and a bridge between cultures built on the simple, profound joy of sharing a meal. I can’t wait to return next year to see what new flavors and stories await.


Drink Japan
Drink JAPAN: A Toast to Innovation, Tradition, and Global Connection
Set against the backdrop of Japan’s deep-rooted beverage culture, Drink JAPAN returns this year to the renowned Makuhari Messe International Exhibition Hall in Chiba. As Japan’s largest B2B trade show for beverage, alcoholic beverage, and liquid food development and manufacturing, Drink JAPAN brings together a world of flavors, technologies, and partnerships under one roof.
From delicate sake brewed with generations of craftsmanship to cutting-edge beverage processing machines, the event is a unique convergence of artistry, science, and business. It's more than just a trade show it’s a dynamic celebration of tradition meeting innovation in the Japanese beverage landscape.
The Essence of Drink JAPAN: Where Culture Meets Commerce
Drink JAPAN stands out not only for its impressive scale but for its balanced approach: honoring Japan’s beverage heritage while driving the industry forward with technology and global collaboration.
What makes Drink JAPAN special?
A comprehensive showcase of Japan’s beverage sector from traditional sake to the newest soft drink innovations
Cutting-edge manufacturing and development technologies for liquid food and drink
Educational seminars and technical workshops led by industry leaders
A thriving platform for international buyers, suppliers, and distributors
Whether you're a distributor looking to introduce premium Japanese drinks to your home market, a startup exploring beverage R&D, or a connoisseur with a deep love for Japanese flavors—Drink JAPAN has something to offer.
A Journey Through Japan’s Vibrant Beverage Scene
One of the highlights of the show is its immersive approach to Japanese beverage culture. The event features a curated selection of products that represent both regional authenticity and modern flair.
What’s on Display?
Visitors can explore and taste a variety of beverages, including:
Sake and Shochu – Honoring centuries-old brewing traditions
Craft Beer and Local Spirits – Showcasing Japan’s growing interest in microbreweries and artisanal production
Functional and Health Drinks – Tapping into consumer demand for wellness-focused beverages
Unique Soft Drinks and Teas – Offering everything from yuzu sodas to matcha elixirs
Tasting sessions, often guided by knowledgeable producers, provide attendees with the context, history, and craftsmanship behind each sip. It’s a sensory experience that brings the culture of Japanese beverages to life.
Business Beyond Borders: The Power of Networking at Drink JAPAN
While the event celebrates flavors and traditions, its core mission remains business-driven. As Japan’s premier beverage industry platform, Drink JAPAN acts as a hub for global trade and innovation.
Key business features of the event include:
Technology Showcase – Equipment and solutions for beverage R&D, production, packaging, and quality control
Buyer–Supplier Matchmaking – Pre-arranged B2B meetings for productive and purposeful conversations
Export & Import Support Booths – For international players seeking to enter or expand in the Japanese market
Industry Seminars – Featuring speakers on market trends, sustainability, automation, and product development
These business-focused areas allow Drink JAPAN to serve everyone from engineers and product developers to C-suite executives and global distributors.
Innovation on Tap: Latest Trends and Tech Shaping the Beverage Industry
The beverage world is rapidly evolving, and Japan is at the forefront of this transformation. Drink JAPAN places a strong emphasis on innovation in beverage production, sustainability, and functionality.
Industry Trends Covered at Drink JAPAN
Automation and Smart Manufacturing: Robotics, AI integration, and IoT solutions for beverage factories
Eco-Friendly Packaging: Bio-based plastics, recyclable materials, and minimal-waste designs
Functional Beverages: Products enriched with vitamins, herbs, and superfoods
Sustainability in Brewing: Energy-efficient equipment and water-saving solutions for producers
By featuring a wide range of technologies and case studies, the exhibition empowers companies to adapt, evolve, and thrive in a highly competitive market.
For Whom is Drink JAPAN Designed?
This event is crafted for professionals across every link in the beverage production and distribution chain. It’s a meeting ground for decision-makers and innovators who share a vision for the future of beverages.
Attendees include:
Beverage manufacturers and developers
Importers, exporters, and global distributors
Equipment and technology providers
Supermarket and retail chain buyers
R&D and quality control professionals
Food service and hospitality leaders
Whether you're looking to source ingredients, invest in processing technology, or explore licensing partnerships, Drink JAPAN offers the scale and diversity to help you meet your goals.
Tradition with a Modern Twist: A Cultural Celebration
Amid the serious business, Drink JAPAN never forgets the cultural significance of beverages in Japan. The fair offers not just products, but stories tales of local breweries founded in the Edo period, or new companies combining ancient fermentation with modern biotech.
Interactive features include:
Live brewing demonstrations
Masterclasses on sake tasting and pairing
Cultural exhibits on regional drink-making traditions
This dimension of the show makes it more than a trade fair it’s a living museum and a think tank rolled into one, where heritage and high-tech harmoniously coexist.
Why You Should Attend Drink JAPAN
In a world where beverage trends change rapidly, and consumers crave authenticity and innovation in equal measure, Drink JAPAN is perfectly positioned to deliver both.
Whether you're seeking the next global beverage trend, scouting innovative production equipment, or building international partnerships, this trade show offers unmatched opportunities. And for those simply passionate about the world of drinks be it craft sake or high-tech health beverages Drink JAPAN is a celebration you don’t want to miss.


IHC - INTERNATIONAL HORTICULTURAL CONGRESS & EXPO
Temos o prazer de convidá-lo para o Congresso Internacional de Horticultura (IHC), que será realizado no Centro Internacional de Conferências de Kyoto (ICC Kyoto) em Kyoto, Japão. Este prestigioso evento promete ser um encontro excepcional para os apaixonados pela ciência da horticultura e suas diversas aplicações
.A ciência da horticultura é única em seu foco em um amplo espectro de plantas, desde plantas cultivadas domesticadas até espécies selvagens. Ele abrange uma ampla gama de disciplinas, unindo ciências sociais e ciências médicas, e abrange várias profissões na indústria hortícola. De cientistas e produtores a distribuidores e profissionais de marketing, o campo da horticultura oferece uma rica variedade de conhecimentos e interesses.
O tema do IHC deste ano, “Explorando a diversidade da horticultura”, reflete nosso compromisso em honrar a amplitude da ciência da horticultura e aplicá-la para melhorar a vida humana. Os participantes terão a oportunidade de mergulhar na ciência integrada da horticultura, que combina elementos das ciências sociais e naturais com avanços em robótica, genética
e tecnologia agrícola.O congresso contará com uma exploração abrangente da horticultura, desde operações domésticas em pequena escala voltadas para mercados locais até o gerenciamento da cadeia de suprimentos em grande escala e estratégias globais de produção. O IHC apresentará as últimas descobertas, as melhores práticas e as direções futuras no campo, fornecendo informações valiosas para todos os participantes
.Quioto, antiga capital do Japão e uma das cidades mais antigas e tradicionais do país, oferece uma rica experiência cultural aos visitantes. A cidade está se tornando cada vez mais turística, com placas disponíveis em inglês, chinês e coreano para ajudar os hóspedes internacionais. Os participantes são incentivados a explorar as atrações históricas e culturais de Kyoto antes, depois ou mesmo durante a conferência
.Em nome do Comitê Organizador do Congresso Internacional de Horticultura e da Sociedade Japonesa de Ciências Hortícolas (JSHS), esperamos ansiosamente recebê-lo em Kyoto em agosto. Estamos ansiosos para compartilhar essa experiência notável e avançar juntos no campo da horticultura.


Health Ingredients Japan
Inside Health Ingredients Japan: Innovation and Opportunity at Tokyo Big Sight
Each year, the global health and wellness industry turns its attention to Tokyo, where one of the most exciting and influential events in the food and beverage space unfolds: Health Ingredients Japan (Hi Japan). Hosted at the iconic Tokyo Big Sight Exhibition Centre, this premier expo attracts more than 38,000 attendees and hundreds of exhibitors from around the world, all gathered under one roof to explore the cutting edge of food innovation, nutrition science, and business opportunity.
For professionals in the food and beverage (F&B) industry, this is more than just a trade show it’s a dynamic, multi-layered experience where trends are born, partnerships are formed, and the future of functional ingredients is on full display.
Why Health Ingredients Japan Stands Out in the Global F&B Calendar
With health and nutrition now central to consumer demand, Health Ingredients Japan is positioned at the sweet spot where innovation meets real market potential. Japan itself is a powerhouse in the functional food and wellness sectors, with one of the world’s most sophisticated consumer bases and a deep history of blending food, science, and well-being.
This event brings together key stakeholders across the entire value chain, including:
Ingredient and raw material suppliers
Nutraceutical manufacturers
Food and beverage brands
Retail buyers and distribution partners
Regulatory experts and R&D scientists
Marketing agencies and health product developers
The result? An unparalleled platform for cross-industry collaboration and a showcase of what’s next in nutrition-focused food tech.
Four Shows, One Destination: A Comprehensive Industry Experience
One of the most powerful aspects of Health Ingredients Japan is its unique structure. Rather than a single-focus event, it incorporates four specialized shows within the same venue. This creates a 360-degree view of the F&B ecosystem and offers attendees the opportunity to explore adjacent trends and opportunities.
The event includes:
Health Ingredients Japan (Hi Japan) – Functional ingredients, superfoods, and dietary supplements.
Food Ingredients for Taste Japan (FiT Japan) – Flavor enhancers, seasonings, and food texture solutions.
Safety and Technology Japan (S-tec Japan) – Food safety, processing equipment, and packaging innovation.
Natural Products Japan (NP Japan) – Organic, plant-based, and naturally derived ingredients.
Each show brings a unique crowd, but together they form a complete environment for discovery and business growth—especially for those looking to launch or expand in the lucrative Japanese and Asian F&B markets.
What to Expect on the Show Floor
Stepping onto the exhibition floor at Health Ingredients Japan is a feast for the senses and the intellect. Booths are alive with product tastings, live demos, and animated discussions. Whether you're a buyer sourcing clean-label ingredients or an R&D manager scouting new formulations, the possibilities are endless.
Key features of the exhibition include:
Live cooking and formulation demonstrations
New product launches and prototypes
Ingredient innovation zones
Expert-led panel discussions
Business matchmaking lounges
Sampling stations with consumer-ready products
You can walk in with a question and walk out with a supplier, a trend forecast, and a product concept ready for your market.
Spotlight on Trends: Where Wellness Meets Innovation
Key Themes Driving the F&B Industry in Japan and Beyond
Health Ingredients Japan doesn’t just reflect current trends it often sets them. Attendees can expect to explore emerging themes that are driving consumer behavior and shaping product development across Asia and the world.
Top trends featured at this year’s event:
Gut health and pre/probiotics
Plant-based and alternative proteins
Mental wellness and adaptogens
Immunity-boosting ingredients
Sugar-reduction technologies
Functional beverages and beauty-from-within products
What’s particularly fascinating is how traditional Japanese health philosophies (such as the concept of “shokuiku”, or food education) continue to inspire modern, science-backed formulations bridging the gap between heritage and innovation.
For Business Growth, Health Ingredients Japan Delivers
Whether you're a startup looking to test a product idea, a multinational brand exploring regional partnerships, or a distributor sourcing global ingredients, Health Ingredients Japan is a strategic event that offers measurable ROI.
Reasons to attend if you're in the F&B space:
Direct access to high-potential Asian buyers and suppliers
Networking opportunities with decision-makers across the industry
Exposure to regulatory updates and compliance strategies for the Japanese market
Real-time feedback from knowledgeable professionals and end-users
Competitive benchmarking and trend forecasting
The show also serves as a launchpad for product development collaborations, pilot projects, and research-driven marketing initiatives.
Who Should Attend Health Ingredients Japan?
If you’re asking yourself whether this event is worth the time and investment, consider the diversity of attendees who find immense value each year.
Recommended attendees include:
Food and beverage manufacturers
R&D and formulation teams
Health and wellness brand developers
Ingredient and raw material suppliers
Retail buyers and category managers
Regulatory and quality assurance teams
Nutritionists and product consultants
Even beyond the industry roles, many academics, government officials, and investors attend to track the growth and innovation of the global health ingredients sector.
A Gateway to the Japanese Market and Beyond
Japan is not just another market it’s one of the most sophisticated and discerning consumer markets in the world, particularly when it comes to food safety, quality, and functionality. As such, breaking into Japan requires more than a good product it requires trust, relationships, and cultural insight.
Attending Health Ingredients Japan gives international companies the chance to build these relationships, understand local regulations, and position their brand within a highly competitive landscape.
For Japanese companies, it’s a chance to connect globally, explore export potential, and stay aligned with international trends and standards.
More Than a Trade Show, It’s an Industry Movement
Health Ingredients Japan is more than an annual event it’s a reflection of where the world is headed in terms of food, health, and sustainability. In a landscape that changes faster than ever, this show offers grounding, guidance, and growth.
For professionals serious about innovating in the food and beverage sector, especially those eyeing the Asian health and wellness market, attending Health Ingredients Japan is a no-brainer. It’s where ideas are shared, futures are built, and the definition of “healthy food” continues to evolve.
This year, all eyes are on Tokyo and the future has never looked more flavorful, functional, or full of potential.


SCAJ World Specialty Coffee Conference And Exhibition
SCAJ World Specialty Coffee Conference and Exhibition: Asia’s Premier Coffee Event at Tokyo Big Sight
Every year, the heart of Tokyo pulses with the rich aromas of freshly brewed coffee as the SCAJ World Specialty Coffee Conference and Exhibition takes center stage at the iconic Tokyo Big Sight. As the largest event of its kind in Japan and across Asia, this gathering is a celebration of everything coffee from high-quality beans and expert roasters to cutting-edge equipment and passionate baristas.
Organized by the Specialty Coffee Association of Japan, SCAJ has grown into a must-attend event for coffee professionals, enthusiasts, and businesses alike. It serves as a vital platform where the global coffee community converges to share knowledge, showcase innovations, and elevate the craft of specialty coffee.
Showcasing the Finest Coffee Beans and Tasting Experiences
At the heart of the SCAJ exhibition lies a profound appreciation for high-quality coffee beans sourced from some of the world’s most renowned coffee-growing regions. Attendees are invited to embark on a sensory journey that highlights the diversity and complexity of specialty coffee.
What visitors can expect in the tasting zones:
Cupping Sessions
Guided by expert roasters and baristas, these sessions offer deep dives into the subtle nuances of aroma, flavor, and acidity in different coffee varieties.
Single-Origin Showcases
Beans from Ethiopia, Colombia, Brazil, and other iconic origins are presented, allowing attendees to appreciate the unique terroir that influences each crop.
Experimental Roasts and Blends
Discover innovative roasting techniques and creative blends crafted to enhance flavor profiles and meet evolving consumer tastes.
The tasting experience at SCAJ is more than sampling it’s an educational journey into the art and science of coffee appreciation.
Cutting-Edge Equipment Demonstrations and Professional Competitions
The SCAJ World Specialty Coffee Conference and Exhibition is not only about the coffee beans but also about the tools and talent behind every perfect cup.
Highlights in this segment include:
Equipment Demonstrations
From state-of-the-art espresso machines and grinders to advanced brewing devices, suppliers showcase the latest innovations that are redefining the coffee preparation process.
Competitions Among Baristas and Roasters
Witness intense battles as some of the world’s top baristas and roasters compete in events like the Barista Championship, Roasting Championship, and Latte Art Contests. These competitions push the boundaries of creativity and precision, inspiring both participants and spectators.
Interactive Workshops
Hands-on sessions led by industry leaders teach new techniques, methods, and trends in coffee extraction and roasting.
These demonstrations and contests ensure that the event stays dynamic, educational, and inspiring.
An Extensive Program of Seminars and Lectures by Industry Experts
SCAJ prides itself on being more than an exhibition it is a forum for knowledge exchange and professional growth. Throughout the event, visitors can attend a series of seminars, lectures, and panel discussions led by some of the most respected coffee specialists and industry experts worldwide.
Key themes explored in the seminars:
Sustainable Coffee Farming
Insights into ethical sourcing, environmental impact, and fair trade practices.
Coffee Quality Control and Innovation
Discussions on quality assurance, sensory evaluation, and advances in coffee technology.
Market Trends and Consumer Behavior
Analysis of evolving preferences, specialty coffee market growth, and branding strategies.
Barista Skills and Training
Techniques to improve espresso extraction, milk steaming, and customer service excellence.
These knowledge sessions complement the hands-on and exhibit experiences, providing attendees with a comprehensive understanding of the coffee industry’s present and future.
The Scale and Significance of SCAJ in Japan and Asia
With approximately 350 exhibition booths, the SCAJ World Specialty Coffee Conference and Exhibition brings together a vast array of suppliers of products and services spanning the entire coffee sector. From bean exporters and roasters to equipment manufacturers and café technology providers, the event embodies the vibrant ecosystem that sustains the specialty coffee industry.
Why SCAJ is Asia’s largest and most influential coffee event:
Diverse Global Participation
Exhibitors and visitors come from across the world, fostering an international exchange of ideas, products, and partnerships.
Comprehensive Coverage
The event covers every segment of the coffee supply chain, making it a one-stop hub for discovering new opportunities.
Driving Industry Standards
SCAJ actively promotes quality, sustainability, and innovation, helping raise the bar for coffee businesses across Asia.
Community Building
Beyond commerce, SCAJ strengthens the network of coffee professionals, supporting collaborations and mentorship.
For anyone involved in specialty coffee, SCAJ represents an unparalleled opportunity to connect with key players and gain firsthand insights into the market’s direction.
Experience SCAJ: More Than Just an Exhibition
Attending the SCAJ World Specialty Coffee Conference and Exhibition is a multi-dimensional experience that combines sensory pleasure, professional development, and business growth.
Why industry professionals and coffee lovers return year after year:
Explore the latest coffee trends and emerging technologies.
Engage with world-class baristas and roasters in live competitions.
Taste a wide range of exceptional coffees from around the globe.
Learn from pioneering experts through seminars and workshops.
Network with manufacturers, distributors, café owners, and fellow enthusiasts.
Whether you’re a seasoned coffee professional or a passionate hobbyist, SCAJ offers valuable insights and memorable moments.
The Pulse of Specialty Coffee in Asia
The SCAJ World Specialty Coffee Conference and Exhibition has firmly established itself as Asia’s premier specialty coffee event. Its comprehensive approach spanning tastings, technical innovations, competitions, and educational programs reflects the multifaceted nature of the coffee industry.
By providing a platform where quality meets creativity, and tradition meets innovation, SCAJ plays a crucial role in shaping the future of specialty coffee across Japan, Asia, and the wider world.
If you are serious about coffee whether as a professional, entrepreneur, or enthusiast mark your calendar for the next SCAJ event at Tokyo Big Sight. It’s not just a conference or exhibition it’s the ultimate celebration of the coffee craft.


Japan International Wine & Spirits Expo
A Japan International Wine & Spirits Expo é um evento fundamental para fabricantes e empresas comerciais que desejam entrar ou expandir sua presença no mercado japonês. Esta exposição de prestígio reúne uma variedade diversificada de vinhos e bebidas espirituosas de todo o mundo, fornecendo uma plataforma para produtores internacionais se conectarem com os principais participantes do setor no Japão. A Expo conta com a participação de um amplo espectro de profissionais, incluindo importadores, distribuidores, proprietários de bares e representantes de restaurantes, todos ansiosos por descobrir novos produtos e tendências que ainda não chegaram ao mercado japonês.
À medida que o Japão continua a crescer como um mercado sofisticado e exigente de vinhos e bebidas espirituosas, a Expo oferece oportunidades inestimáveis para networking e desenvolvimento de negócios. Importadores e revendedores lotam o evento em busca de produtos exclusivos e novas marcas que possam cativar os gostos dos consumidores japoneses. Ao mesmo tempo, bares e restaurantes buscam ofertas empolgantes e inovadoras para aprimorar seus menus de bebidas e satisfazer o crescente interesse de seus clientes por bebidas internacionais.
A Japan International Wine & Spirits Expo não é apenas uma vitrine de produtos, mas um ponto de encontro vital onde as empresas podem construir relacionamentos, trocar ideias e explorar novas oportunidades de mercado. Para os expositores, é uma chance de ter acesso a um dos mercados de bebidas alcoólicas mais dinâmicos e de rápido crescimento do mundo. Para os participantes, é um evento essencial para se manter à frente das tendências, descobrir novas marcas e estabelecer parcerias que possam impulsionar o crescimento futuro. Seja você um produtor internacional que deseja deixar sua marca no Japão ou um profissional em busca de novas ofertas para sua empresa, a Expo é o lugar certo para descobrir a próxima grande novidade no mundo do vinho e das bebidas espirituosas


FOOMA JAPAN
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FOOMA JAPAN é reconhecida como uma das maiores feiras comerciais abrangentes do mundo para fabricação de alimentos. Ele apresenta tecnologias de produção e processamento, bem como equipamentos de congelamento e resfriamento, sistemas de detecção e remoção de corpos estranhos e soluções de tratamento de resíduos.
O evento é realizado no Tokyo Big Sight, o maior salão de exposições do Japão, com mais de 60.000 metros quadrados. O espaço de exposição acomoda uma ampla gama de máquinas e tecnologias de processamento de alimentos. A FOOMA JAPAN atrai cerca de 1.000 expositores e mais de 100.000 visitantes anualmente, posicionando-a entre as principais
feiras globais.O tema para 2025, “Toque o FOOMA, prove o futuro”, enfatiza o progresso na tecnologia de processamento de alimentos. Um dos destaques é a Start-Up Zone, que contará com 30 empresas, incluindo 12 novos participantes, apresentando eventos diários de apresentação e inovações em IA e robótica relacionadas ao processamento
de alimentos.Além disso, os Prêmios FOOMA, agora em seu quarto ano, reconhecem os avanços na pesquisa e desenvolvimento de máquinas alimentícias. Uma inovação notável e premiada no passado foi um dispensador de massas que automatizou a colocação de recipientes, a separação, a pesagem e o revestimento do macarrão, reduzindo os custos de mão de obra. Os prêmios de 2025 continuarão destacando inovações com possíveis aplicações na fabricação de alimentos e operações de restaurantes
.O FOOMA JAPAN 2025 oferece uma oportunidade de interagir com as máquinas alimentícias japonesas em primeira mão. Os visitantes podem avaliar a adequação do equipamento para as operações da fábrica e a conformidade com os padrões de segurança
. Asexposições incluirão equipamentos avançados de processamento de alimentos, como cortadores de sashimi com sensores a laser para segurança, cortadores de carne para cortes precisos e fritadeiras a vácuo para reduzir o teor de óleo. Essas tecnologias demonstram inovação e praticidade para empresas de processamento de alimentos
.O evento implementa um sistema avançado de gerenciamento de visitantes para facilitar o acesso de participantes internacionais.
Asinformações do expositor antes do evento estão disponíveis, e os leitores de identificação no local simplificam a troca de informações, reduzindo a necessidade de cartões de visita. O estande “GLOBAL INFORMATION” oferece recomendações personalizadas de expositores e equipamentos com base nas
consultas dos visitantes.Para obter mais detalhes sobre a FOOMA JAPAN, visite o site oficial.


AGRI WEEK KUMAMOTO
AGRI WEEK KUMAMOTO se destaca como a principal exposição na Ásia dedicada às tecnologias agrícolas e pecuárias. Ele fornece uma plataforma para mostrar inovações de última geração em drones agrícolas, tecnologias agrícolas inteligentes, máquinas agrícolas e produtos pecuários. Atraindo um público global de mais de 100.000 visitantes e com mais de 2.000 expositores, este evento é indispensável para profissionais do setor que se esforçam para se manter atualizados sobre as últimas tendências e tecnologias.
Anteriormente reconhecida como “J AGRI” ou “J AGRI Japan Agri Innovation”, a AGRI WEEK se transformou na principal exposição agrícola e pecuária na Ásia. O evento está estruturado em cinco mostras especializadas, organizadas por categorias de produtos. Aproveitando os canais de mídia social, os participantes podem se manter informados sobre os últimos desenvolvimentos no J AGRI. A programação do programa para o próximo ano está atualmente em fase de planejamento provisório, com parceiros de mídia já garantidos para 2023. Organizada pela RX Japan Ltd., a maior organizadora de exposições do Japão, a J AGRI visa promover mercados agrícolas sustentáveis no Japão e em toda a Ásia, beneficiando todas as partes interessadas no setor agrícola.
Abrangendo todas as facetas das tecnologias e materiais agrícolas e pecuários, a J AGRI apresenta uma ampla gama de produtos, incluindo drones agrícolas, tecnologia agrícola inteligente, máquinas agrícolas e produtos pecuários. Profissionais de vários setores da indústria, incluindo cooperativas, corporações, importadores, distribuidores e recém-chegados, convergem na exposição semestral realizada na Makuhari Messe e na Grandmesse Kumamoto em maio. A
AGRI WEEK KUMAMOTO, em maio, é o principal evento na Ásia para tecnologias agrícolas e pecuárias, realizado em Kumamoto, Japão. Com foco nos últimos avanços do setor agrícola, este evento oferece aos expositores uma plataforma para apresentar suas ofertas a um público diversificado.
Com uma ampla seleção de materiais e tecnologias agrícolas e pecuárias, como drones, inovações agrícolas inteligentes, maquinário e produtos relacionados à pecuária, a AGRI WEEK KUMAMOTO, em maio, serve como o local perfeito para revelar inovações do setor e interagir com clientes em potencial. Com
o cenário pitoresco da província de Kumamoto, a AGRI WEEK KUMAMOTO, em maio, oferece aos expositores a oportunidade ideal de mostrar as mais recentes tecnologias agrícolas e pecuárias. Com foco nos avanços do setor, este evento permite que os expositores alcancem um público amplo e causem uma impressão


ProWine Tokyo
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ProWine Tokyo fez sua grande estreia no Japão em 2024, marcando um marco significativo como a única feira especializada do país dedicada a vinhos e bebidas alcoólicas. Com base no legado da “ProWein”, a maior e mais renomada feira comercial de vinhos e bebidas espirituosas do mundo em Düsseldorf, Alemanha, a ProWine Tokyo traz a mesma experiência global e conexões comunitárias para o mercado japonês. Este evento serve como uma plataforma vital para mostrar novos produtos e tendências emergentes nas indústrias de vinhos e bebidas alcoólicas, com o objetivo de envolver profissionais e consumidores japoneses.
A edição inaugural da ProWine Tokyo teve uma participação impressionante com mais de 5.000 expositores e cerca de 50.000 visitantes de todo o mundo, criando um intercâmbio internacional de conhecimento e oportunidades. A feira rapidamente se estabeleceu como o ponto de encontro para especialistas do setor, sommeliers, importadores, distribuidores e produtores de vários países, todos ansiosos por apresentar suas últimas inovações ao mercado em evolução do Japão. Ao oferecer um espaço para networking, colaboração e exploração de produtos, a ProWine Tokyo está pronta para se tornar um evento crucial para qualquer pessoa envolvida no mundo dos vinhos e bebidas espirituosas.
Para profissionais da indústria japonesa, a feira oferece acesso incomparável a uma ampla variedade de novos produtos, inovações e tendências que estão moldando o cenário global do vinho. O evento foi criado para proporcionar uma experiência abrangente com degustações, sessões educacionais e a oportunidade de interagir diretamente com produtores de renomadas regiões vinícolas. Seja o que há de mais moderno em práticas sustentáveis de vinificação, novas variedades de vinho ou embalagens de ponta, a ProWine Tokyo é o local perfeito para descobrir o que vem por aí no mundo do vinho e das bebidas espirituosas. A
estreia da ProWine Tokyo é mais do que apenas uma vitrine; é um ponto de entrada essencial para a indústria de vinho e álcool do Japão se conectar com os mercados internacionais. Como a primeira feira especializada desse tipo no Japão, ela oferece uma oportunidade exclusiva para compradores, produtores e profissionais comerciais japoneses explorarem ofertas globais e obterem informações sobre as últimas tendências do mercado. Isso faz da ProWine Tokyo não apenas uma celebração do vinho e das bebidas espirituosas, mas um passo crucial para preencher a lacuna entre o Japão e o resto do mundo neste setor em rápido crescimento. Com sua combinação única de presença global e relevância local, a ProWine Tokyo está pronta para se tornar um evento importante para as indústrias de vinhos e bebidas alcoólicas na Ásia


WINE & GOURMET JAPAN
Wine & Gourmet Japan é mais do que apenas uma exposição — é uma celebração do bom vinho, da culinária gourmet e da excelência culinária. Esta feira e conferência internacional, realizada anualmente em Tóquio, Japão, serve como uma plataforma privilegiada para mostrar produtos vinícolas, iguarias gourmet, confeitaria, equipamentos para hotéis e restaurantes, além de acessórios e serviços
.Todos os anos, a Wine & Gourmet Japan atrai centenas de marcas de vinho e fornecedores de alimentos gourmet, apresentando uma ampla variedade de ofertas para atender ao paladar exigente dos visitantes. De vinhos requintados a delícias gourmet, o evento promete uma experiência imersiva no mundo da
sofisticação culinária.Como a única feira comercial e plataforma de negócios desse tipo no Japão dedicada a vinhos e bebidas alcoólicas, a Wine & Gourmet Japan recebe uma gama diversificada de visitantes da indústria de alimentos e bebidas, incluindo importadores, atacadistas, varejistas, hoteleiros, donos de restaurantes e empresas de catering. Os participantes podem esperar explorar uma ampla e especializada gama de produtos, participar de oportunidades de networking de negócios e participar de um programa abrangente de atividades, incluindo seminários, degustações, sessões de emparelhamento, prêmios de rótulos, painéis
de discussão e muito mais.Wine & Gourmet Japan não se trata apenas de degustação, mas de descobrir, aprender e vivenciar a riqueza e a diversidade do mundo culinário. Junte-se a nós na Wine & Gourmet Japan para elevar sua apreciação por vinhos finos e culinária gourmet. Viva a indulgência
e a descoberta!

FOODEX JAPAN
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Foodex é uma exposição comercial influente focada na indústria de alimentos e gastronomia, oferecendo uma plataforma dinâmica para participantes locais e internacionais. O evento oferece uma oportunidade incomparável para as empresas mostrarem novas ideias, produtos inovadores e experiências imersivas para um público global. Ele reúne uma grande variedade de itens de alimentos e bebidas, bem como equipamentos de catering, tornando-o uma parada essencial para profissionais que buscam explorar as últimas tendências e avanços do setor.
Para participantes internacionais, a Foodex serve como o local perfeito para se conectar com os principais participantes do setor, interagir com fabricantes e fornecedores qualificados e discutir possíveis colaborações. O amplo espectro de ofertas da exposição garante que os visitantes possam descobrir uma grande variedade de soluções de ponta para as indústrias de alimentos e hospitalidade em constante evolução. O evento não é apenas uma exibição de produtos, mas também uma oportunidade importante para as empresas se envolverem com novos mercados, trocarem ideias e cultivarem relacionamentos comerciais valiosos.
Os inúmeros expositores internacionais da Foodex aproveitam ao máximo esse encontro para apresentar seus mais novos produtos, expandir a visibilidade de sua marca e explorar novos empreendimentos comerciais. Essa interação cria um ambiente vibrante onde inovação e tradição se encontram, fornecendo aos expositores e visitantes informações valiosas sobre as demandas emergentes dos consumidores e as mudanças no setor. O apelo global e o foco abrangente do evento nos setores de alimentos e serviços de alimentação o tornam um destaque importante no calendário para qualquer pessoa envolvida na indústria de alimentos


JAPAN FOOD SERVICE EQUIPMENT SHOW
O Japan Food Service Equipment Show está prestes a ser um evento dinâmico que atrai uma grande variedade de participantes e expositores, facilitando discussões vitais sobre as últimas inovações do mercado e oportunidades lucrativas de negócios no setor de serviços de alimentação. Esta exposição serve como uma plataforma abrangente para os profissionais interagirem uns com os outros, compartilharem ideias e explorarem possíveis colaborações.
No centro do show está uma grande variedade de exposições que abrangem um amplo espectro de equipamentos de serviços de alimentação e tecnologias de processamento. Os participantes encontrarão uma vasta seleção de máquinas e equipamentos para processamento de alimentos, além de diversas soluções de processamento de alimentos e bebidas que atendem às crescentes necessidades do setor. O show apresentará equipamentos especializados para processamento de bebidas e sucos, bem como máquinas avançadas de esterilização de alimentos projetadas para garantir a segurança e a qualidade na produção de alimentos.
A exposição não para nas máquinas; ela também apresenta uma ampla gama de produtos, incluindo equipamentos de panificação e confeitaria, que destacam inovações na produção de produtos de panificação doces e salgados. Os hóspedes podem explorar diversas categorias, como aves, carnes, carnes halal e laticínios, todos os quais desempenham papéis cruciais no setor de serviços de alimentação. Além disso, as ofertas se estendem a alimentos refrigerados e congelados, produtos frescos e frutos do mar, incluindo produtos de frutos do mar frescos e tecnologias de processamento de frutos do mar que refletem a ênfase do setor em frescor e sustentabilidade.
Outra área importante de foco são os ingredientes alimentícios, onde os expositores apresentarão uma variedade de aromas, sabores e fragrâncias que aprimoram as criações culinárias. A inclusão de aditivos alimentares e matérias-primas ressalta a importância de ingredientes de qualidade na obtenção de produtos alimentícios excepcionais.
À medida que o evento se desenrola, a interação entre expositores e convidados promete gerar conversas significativas, permitindo que os participantes obtenham insights sobre as tendências e inovações do mercado. Essa troca de conhecimento não apenas beneficia empresas individuais, mas também contribui para o avanço geral do setor de serviços de alimentação no Japão. O Japan Food Service Equipment Show, portanto, é um evento crucial para qualquer pessoa envolvida no processamento e serviço de alimentos, oferecendo oportunidades incomparáveis de se conectar, aprender e crescer nesse setor vibrante


GREAT JAPAN BEER FESTIVAL - YOKOHAMA
O GREAT JAPAN BEER FESTIVAL - YOKOHAMA está programado para ser uma experiência excepcional para entusiastas da cerveja e profissionais do setor. Este evento anual combina o vibrante Festival e a Expo da Cerveja de Yokohama, criando uma vitrine abrangente do mundo da cerveja artesanal. Realizado no pitoresco Osanbashi Hall, no Porto de Yokohama, o festival oferece um cenário deslumbrante para os participantes explorarem e desfrutarem de uma ampla seleção de cervejas artesanais.
Se você é um profissional comercial que busca se relacionar com fornecedores e distribuidores ou um apaixonado por cerveja ansioso por experimentar novas cervejas, o festival atende a todos. O evento apresenta uma grande variedade de cervejarias artesanais locais e internacionais, apresentando uma ampla variedade de sabores e estilos projetados para seduzir suas papilas gustativas.
Além das extensas ofertas de cerveja, os visitantes podem participar de uma série de workshops e seminários informativos conduzidos por especialistas do setor. Essas sessões fornecem informações valiosas sobre as últimas tendências em fabricação de cerveja, técnicas avançadas de fabricação de cerveja e dicas para combinações perfeitas de cerveja. O festival também recebe expositores de vários setores relacionados, incluindo vinhos e bebidas espirituosas, viticultura e enologia, cerveja, restauração e hospitalidade e processamento de alimentos. Esses expositores exibirão seus produtos e serviços, enriquecendo a experiência do festival.
Organizado pela Japan Craft Beer Association (JCBA), conhecida por seu compromisso em promover o movimento da cerveja artesanal no Japão, o GREAT JAPAN BEER FESTIVAL - YOKOHAMA promete ser uma celebração memorável. Com sua combinação perfeita de oportunidades educacionais, networking e uma variedade impressionante de cervejas artesanais, o evento está pronto para oferecer uma celebração incomparável da cerveja. Não deixe de marcar seus calendários e se juntar a nós em Yokohama para um festival que realmente homenageia a arte da