SportsBoating, Sailing & Water Sports Eventos em Switzerland
MUV-Festival
MUV Festival Bern: Switzerland’s Ultimate Celebration of Movement and Wellness
The MUV Festival in Bern is redefining what a health and lifestyle event can be. Far beyond a conventional trade fair, it has become the nationwide hotspot for people who live for sports, wellness, and outdoor activities and for those who celebrate these passions every day. Held once a year at the expansive BERNEXPO grounds, the festival combines innovation, inspiration, and hands-on experiences, offering a high-energy platform for both industry professionals and everyday visitors.
With over 120 exhibitors and an expected 20,000 attendees, the MUV Festival is now the largest event of its kind in Switzerland. It serves as both a source of knowledge and a vibrant showcase for trends in health, movement, and wellness, providing insights that empower visitors to live more active and balanced lives.
A Holistic Approach to Health and Wellness
At the core of the MUV Festival is its focus on a holistic view of health. The event explores the intersection of physical activity, mental well-being, nutrition, and digital innovation in sports and fitness. Visitors leave with practical tools, inspiration, and fresh ideas for integrating movement and wellness into their everyday routines.
Key themes of the festival include:
Physical activity and exercise, from outdoor sports to gym-based training
Mental health, mindfulness, and stress management techniques
Nutrition and healthy lifestyle choices
Digital innovation in fitness, wellness apps, and connected devices
By combining traditional wellness practices with cutting-edge technology, the MUV Festival provides a unique lens into the future of health and active living.
Experiences, Exhibits, and Inspiration
The MUV Festival is built around experiential engagement, turning the exhibition into an interactive playground rather than a static trade show. Visitors can try new sports, explore innovative products, and participate in live demonstrations that make the experience both informative and exhilarating.
Highlights include:
Fitness and movement zones with workshops and training sessions
Health and wellness demonstrations covering nutrition, recovery, and mindfulness
Outdoor and adventure sports experiences, from climbing walls to virtual simulations
Showcases of innovative digital solutions, including wearable technology and fitness apps
This hands-on approach ensures that attendees gain not just information, but practical experiences that can be applied in their own routines.
Networking and Professional Opportunities
For industry professionals, the MUV Festival is also a hub for networking and collaboration. Exhibitors span fitness brands, wellness service providers, tech innovators, and sports associations, creating opportunities to share knowledge, explore partnerships, and stay ahead of industry trends.
Opportunities at the festival include:
Expert-led talks on the future of fitness and wellness
Professional networking sessions connecting brands and service providers
Panels on innovation, sustainability, and community engagement in health and sport
Interactive demonstrations that allow businesses to showcase their latest products
This combination of consumer engagement and professional exchange makes the MUV Festival a dynamic and multifaceted event.
Switzerland’s Premier Health and Lifestyle Event
Ultimately, the MUV Festival Bern is a celebration of movement, wellness, and innovation. It inspires visitors to embrace an active lifestyle, discover new health strategies, and explore the latest technological advances in fitness and wellness. By offering a mix of exhibitions, hands-on experiences, and professional insights, the festival has positioned itself as Switzerland’s leading platform for everything related to health, outdoor sports, and holistic well-being.
Whether attending as a professional or as a visitor seeking inspiration, the MUV Festival delivers excitement, knowledge, and motivation, making it a must-visit event for anyone passionate about living actively, healthily, and fully.
Ferienmesse Bern
Ferienmesse Bern is Switzerland’s leading travel and leisure exhibition, bringing together tourism professionals, travel companies, and enthusiasts from across Europe. The event serves as a dynamic platform where tourism providers can showcase destinations, services, and experiences to both trade visitors and the general public, fostering networking, collaboration, and inspiration in the travel sector.
Held annually in Bern, Ferienmesse Bern attracts a diverse audience, including travel agencies, tour operators, hospitality professionals, and individual travelers looking for the latest trends in tourism. Its comprehensive approach covers domestic and international travel, outdoor activities, wellness tourism, cultural experiences, and specialized travel services.
A platform for the tourism industry
Ferienmesse Bern provides a structured environment where exhibitors can present their offerings and connect with both professional buyers and interested consumers. Participants benefit from opportunities such as:
Showcasing destinations and services to travel agents and agencies
Engaging directly with end customers to understand preferences and expectations
Launching new travel packages, experiences, or seasonal promotions
Networking with other tourism professionals to develop partnerships and collaborations
This dual focus on B2B and B2C interactions ensures that exhibitors gain both immediate sales opportunities and long-term professional connections.
Value for exhibitors
Exhibiting at Ferienmesse Bern allows tourism providers to:
Increase brand awareness and visibility in the Swiss and European travel markets
Meet qualified travel trade representatives and decision-makers
Gather insights on market trends, customer preferences, and emerging destinations
Launch marketing campaigns and promote new travel experiences effectively
With a highly engaged audience, the exhibition offers measurable business potential and opportunities for strategic expansion.
Opportunities for visitors
For travel professionals and enthusiasts, Ferienmesse Bern offers a concentrated venue to explore:
Destinations from around the world
Specialized tourism services such as wellness, adventure, and cultural travel
Accommodation and transport options
Travel innovations and technologies
Visitors can compare offerings, speak directly with providers, and plan trips with firsthand information. Travel agencies, in particular, gain inspiration for product development and client recommendations.
Why Ferienmesse Bern matters
Ferienmesse Bern is more than a travel fair it is a hub for tourism growth, knowledge exchange, and professional networking. By combining international exhibitors with a professional and consumer audience, the exhibition strengthens the Swiss and European travel markets, promotes destinations effectively, and supports the development of innovative tourism services.
Ultimately, it serves as a strategic platform where industry professionals can expand networks, enhance business opportunities, and stay ahead in the dynamic world of travel and leisure.
Sport. Forum. Schweiz
Sport. Forum. Schweiz: connecting community, social media, and sports industry insights
Sport. Forum. Schweiz is an essential gathering that highlights the ever-growing role of community and social media in the sports world. It serves as a dynamic platform for professionals across various sectors to discuss the evolution of sport and its broader societal impact. The forum doesn’t just focus on sports performance but dives deep into the challenges and opportunities faced by organizations, sponsors, and fans alike.
The event features expert opinions on financing major sporting events and explores the difficulties sponsors encounter in this fast-paced, digital age. Industry leaders share their thoughts on what the future holds for sports marketing and community engagement. Attendees benefit from a rich exchange of ideas on how social media is reshaping the relationship between athletes, teams, and their audiences.
Financing major sporting events: challenges and new approaches in sports sponsorship
A major part of the forum’s agenda centers on the critical issue of funding large-scale sporting events. The complex balance between ensuring financial viability and meeting sponsor expectations is increasingly challenging. Discussions at Sport. Forum. Schweiz address:
The pressure on sponsors to demonstrate tangible returns on their investments
Risks related to aligning brands with sports events in an unpredictable market
Innovative sponsorship models that offer flexibility and creative engagement options
Understanding these elements is crucial for all stakeholders. Sponsors must navigate these challenges while still aiming to build lasting connections with fans and communities. Event organizers, meanwhile, need to balance the commercial aspects with maintaining the integrity and excitement of their sporting events.
Community engagement and social media’s impact on modern sports
In today’s digital era, community and social media are at the heart of sports culture. Sport. Forum. Schweiz places strong emphasis on how organizations can build and sustain meaningful relationships with their audiences. The forum highlights:
Strategies for creating authentic community ties through sports initiatives
Effective use of social media platforms to increase fan involvement and loyalty
The growing influence of digital content creators and sports influencers
This focus recognizes that fans no longer want to be passive observers. They expect to interact, share experiences, and feel a part of the sporting journey. Professionals attending the forum gain insights into how to harness these expectations to create lasting value for their organizations.
Key trends and future game changers shaping sports
Looking forward, Sport. Forum. Schweiz explores the innovations and shifts that will define the future of the sports industry. Thought leaders present ideas about how evolving technologies and market changes will influence every aspect of sports, from grassroots to elite levels. Highlights include:
Emerging technologies enhancing athlete performance and fan engagement
New sponsorship approaches tailored for digital-first audiences
Changing fan behaviors and what they mean for sports organizations
By understanding these trends, sports professionals can better position themselves to capitalize on new opportunities and respond to challenges proactively.
What makes Sport. Forum. Schweiz indispensable for sports professionals
This event is more than just a conference it’s a place where ideas meet action. Sport. Forum. Schweiz offers:
Opportunities to network with influential figures and peers
A platform to exchange best practices and innovative solutions
Insights into both the challenges and potential of sports today and tomorrow
Attendees leave with a clearer perspective on how to tackle funding pressures, engage communities effectively, and embrace the digital future. The forum helps sports organizations, sponsors, and marketers stay ahead in a competitive and rapidly evolving landscape.
SUISSE TOY
SUISSE TOY, held annually in Bern, Switzerland, stands as a premier event for toy and hobby enthusiasts, collectors, and the general public. This dynamic fair, hosted at the BEA Bern Expo, showcases an extensive array of toys, from traditional and educational toys to action figures and puzzles. Attendees can explore a wide selection that includes construction sets, wooden toys, outdoor sports equipment, modular systems, model making supplies, and scaled-down models.
Organized by BernExpo AG, SUISSE TOY brings together industry professionals, toy manufacturers, retailers, and consumers in a vibrant gathering dedicated to celebrating the world of toys and hobbies. The fair serves as a key platform for networking and discovering the latest trends in toys and games, as well as collectors’ hobbies, including model cars, aircraft, railways, and ships.
Whether you're an avid toy collector, a hobbyist, or a parent seeking the perfect toy for a child, SUISSE TOY promises an engaging and comprehensive experience. The event’s diverse offerings and emphasis on both traditional and innovative products ensure that there is something for everyone. Mark your calendars and join us in Bern for an unforgettable dive into the exciting world of toys and hobbies at SUISSE TOY.
Golfmesse
Golfmesse, also known as the Zurich Golf Fair, is one of Switzerland's most esteemed sports and golf exhibitions, celebrated annually since its inception in 2011. Typically held at the end of January or the beginning of February, this prestigious event takes place at the Zurich Exhibition Centre and is organized by Bernexpo AG, a renowned exhibition company in Switzerland. Golfmesse has quickly gained a reputation for offering an all-encompassing showcase of golf products and services, attracting a wide range of golf enthusiasts from across the globe.
A standout feature of the Zurich Golf Fair is its impressive display of golf destinations from Europe and beyond. Visitors can explore the most sought-after golfing locations, gaining exclusive insights into the world of golf tourism. The fair highlights not only the latest golf hardware, such as clubs and caddies, but also serves as a vital meeting point for manufacturers, retailers, and golf aficionados to connect, network, and exchange ideas.
In addition to the wide range of products, Golfmesse offers engaging and interactive experiences for attendees. Various forums and panel discussions focus on enhancing the golfing experience, covering a variety of topics such as improving play techniques, equipment innovations, and the future of the sport. For those looking to experience golf in a hands-on way, the fair features state-of-the-art golf simulators and driving ranges, providing a realistic golfing experience for visitors to enjoy, regardless of weather conditions.
Another significant aspect of the fair is its integration with FESPO, Switzerland's largest holiday and travel fair. This partnership allows attendees to explore a broader spectrum of travel and leisure themes, providing a unique opportunity to discover not just the latest in golf, but also a wide array of vacation destinations, including golf resorts and travel services. This combination creates a rich, diverse event that attracts visitors with a variety of interests, offering them the chance to immerse themselves in the world of golf and travel.
Golfmesse continues to be a must-visit event for golf enthusiasts, offering a dynamic blend of the latest industry trends, travel insights, and interactive experiences. Whether you are a seasoned golfer or new to the sport, the Zurich Golf Fair provides a comprehensive, engaging experience for anyone passionate about the game of golf.
